Skip to main content
NAVA
Wishlist
NAVA SS26 Campaign — Contemporary Pakistani couture and tailored suiting under historic Lahore arches
NAVA SS26 Campaign — Contemporary Pakistani couture and tailored suiting under historic Lahore arches
SS26 Edition 01 — Noor & Obsidian31.5204° N, 74.3587° E — Lahore

Form,redefined

Contemporary silhouettes shaped by Pakistani craft — raw silk, hand-carved block and quiet tailoring, made in Lahore and Karachi.

Explore the collectionDiscover the craft
  • ZardoziPunjab
  • AjrakSindh
  • Pit-loom woolSwat
  • Desert weaveBalochistan
  • SozniKashmir
  • PattooGilgit-Baltistan

The House

NAVA is a Pakistani house of form. We translate six regional crafts — Ajrak from the Indus, Zardozi from Punjab, highland wool from the north — into silhouettes that are quiet, precise, and made to be kept.

Regional archives
06
Stages of Ajrak
14
Ateliers — Lahore & Karachi
02
Read the manifesto
(02) Spring / Summer 2026

Selectedpieces (4)

View all works
(02.5) Atelier Suiting & Bespoke Tailoring

The SuitedArchive (4)

Where the architectural discipline of British Savile Row meets the ancestral textile knowledge of the Indus Basin. Unconstructed shoulders, hand-turned silk facings, and living zardozi needlework.

Fig. 04 — Master Tailor Workbench

The Anatomy of a NAVA Bespoke Suit

Click or tap the artisan pins on our Lahore atelier workbench to inspect the internal engineering of our unconstructed garments.

Master tailor workbench in Lahore atelier showing basted suit jacket, brass shears, and handloom swatches
Internal Architecture

Hand-Basted Floating Canvas

Crafted from natural unbleached horsehair and wool canvas, hand-basted to allow the garment to mold naturally to the client's anatomy without artificial glue.

Artisan Bench Specifications:
  • Zero synthetic fusibles or plastic interlinings
  • Pure organic horsehair canvas imported from regional breeders
  • Over 60 hours of single-needle construction per bespoke commission
NAVA Edit 02 Mitti — Two figures in motion through sun-drenched terracotta arches in an earthen raw-silk trench and double-breasted linen-wool suit
Edit 02 — Mitti

Texture becomes language.

Raking morning light through sandstone colonnades. Alluvial tones, unhurried tailoring.

Explore the edit
Ivory tailored raw silk double-breasted suit with geometric Zardozi peak lapels
01

Women

Sculptural tailoring, raw silk, zardozi needleworkShop women
Obsidian architectural bandgala suit in handloom highland wool
02

Men

Bandgala, architectural suiting, highland woolShop men
Moving image archive · Winter 2024

Unstitched in motion.

A study in winter light, embroidered cloth and the landscapes that shape a collection.

Campaign film · 00:59

MBasics Unstitched Collection ’24

Original film by MARIA.B Official

The film is muted on arrival. It remains still until you choose to play it.

A master artisan hand-embroidering gold Zardozi on crimson silk stretched over a wooden frame
Fig. 03 — Zardozi frame, Lahore atelier
(03) The Atelier

Made by hand,measured inhours.

Behind each NAVA piece is a lineage — metallic thread couched by hand in Punjab, wooden blocks carved and pressed in Sindh, highland wool spun in the north. We work with these ateliers directly, and we name them.

  • ProvenanceEvery technique traced to its region and registered lineage.
  • HandEmbroidery, block and loom work led by master artisans.
  • TimeMade to order in small editions — never mass-produced.
Enter the craft archive
Hassan Baig — Founder, Software Engineer & Creative Director of NAVA
THE ATELIER DESKHassan Baig · Systems Architecture · Lahore Atelier
(04) Creative Direction · FounderSoftware Engineer

The architecture ofcode & couture.

“Both software engineering and haute couture are exercises in restraint: true mastery is not proved by how much you can crowd onto a surface, but by the quiet confidence of what you choose to leave out.”

Founded by software engineer and creative technologist Hassan Baig, NAVA translates the austere minimalism of systems engineering into contemporary South Asian luxury. By rejecting superficial ornamentation, each garment becomes an exercise in structural purity—crafted from raw tussar silk, river-washed cotton, and hand-sheared Swat wool.

  • 01Algorithmic Restraint

    Treating silhouettes as software architecture — stripping away ornamental excess to let mathematical drape and raw fiber lead.

  • 02Modular Cut & Tension

    Zero synthetic stiffeners. Raw silk collars, unconstructed shoulders, and cantilevered bias cuts engineered with physical balance.

  • 03Intangible Provenance

    Direct covenants with multi-generational master ustads across Punjab, Sindh, and Swat, registered under Pakistan's ICH charter.

Explore the Founder's DossierRead Founder's Dispatch
(04) Material anatomy

From fibreto form

Macro: Natural madder mordants, hand-carved acacia relief and alluvial clay resist.
Fig. 01 — MacroNatural madder mordants, hand-carved acacia relief and alluvial clay resist.
(05) Geographic provenance

Six regions,one hand

Each technique is traced to its territory, its material chemistry and its entry in the national register of intangible heritage.

Punjab — Raw tussar silk & minimalist Zardozi
ICH Reg. Punjab EMB-08201 / 06

Centuries of court needlework disciplined into quiet architectural clavicle lines and unconstructed tailoring.

Materials
Hand-spun mulberry silk yarn, unplated metallic wire
Explore the Punjab archive
(06) The journal

Notes fromthe atelier

Market notes All dispatches